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May 20, 2023 10 min

29. Marketer as Scientist

from Marketing MasterClass - Psychology in Communication Hosted by Michal Szaniecki

This episode is inspired but yet another study of a foundation with shocking data that proved to be methodologically wrong - the effect was important, not the scientific rigorousness. We are trying to decode how to best build as marketers as scientists when the world's trust in data has been so severely eroding for years. Share you thoughts at [email protected]. See you in the next episode!

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29. Marketer as Scientist

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This episode is 10 minutes long.

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This episode was published on May 20, 2023.

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