EPISODE · Sep 18, 2025 · 26 MIN
29 | Part 2/3 of Selling Your Home Crash Course. Pricing & Marketing Your Home the Right Way
from ESPRESSOLD · host Annie & Paula
Thinking of selling your Calgary home this fall? Episode 2 of our Be Ready to List October 1st: Crash Course is here — and we’re tackling two of the biggest factors that determine your success as a seller: pricing strategy and marketing + showings. In this episode, Paula and Annie break down:Why pricing your home isn’t about emotion — it’s about strategyHow Calgary’s micro-markets affect what buyers are willing to payThe dangers of overpricing (and why the right number from day one matters)The difference between “just listing” and having a full marketing planHow to make showings less stressful while keeping buyers engagedWhether you’re nervous about underpricing, worried about constant showings, or just want to know how to stand out in Calgary’s busy fall market, this episode gives you the clarity and confidence you need. Listen now and get one step closer to being ready to list by October 1st.
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29 | Part 2/3 of Selling Your Home Crash Course. Pricing & Marketing Your Home the Right Way
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