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#295: Secrets of Success for Subscription Loyalty (Short Summary Show)

EPISODE · Oct 31, 2022 · 7 MIN

#295: Secrets of Success for Subscription Loyalty (Short Summary Show)

from Let's Talk Loyalty

The World’s Largest Loyalty Programs™ research report from Let’s Talk Loyalty is now available.Download it by subscribing to our newsletter on the World’s Largest Loyalty Programs™ now.---------------As editor of the UK's most popular frequent flyer website Head for Points, Rob Burgess brings a unique and highly informed perspective on what loyalty propositions are working for the travel industry.With paid loyalty programmes becoming an increasingly popular strategy, Rob shared his insights on the key success factors for a paid loyalty programme, and it was a masterclass on how to "wow" your members with a proposition they are willing to pay for.Listen to enjoy my short summary of Rob's views on what makes *paid* loyalty propositions work.Show Notes:1) Rob Burgess2) Head for Points3) Interview with Rob Burgess - Let's Talk Loyalty Episode 143

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#295: Secrets of Success for Subscription Loyalty (Short Summary Show)

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