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Let's Talk Loyalty

by Paula Thomas

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.Check out our website on: http://www.letstalkloyalty.com/

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Episodes

  1. Canningvale: Building More Valuable Loyalty (#808)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ---------------------------------------- How can brands balance...

  2. TrueLoyal: Building Loyalty That Creates Incremental Value (#807)

    What does it take to build a loyalty strategy that delivers more than points, discounts and transactions? Bridget Blaise-Shamai speaks with Jacek Materna, CEO of TrueLoyal, about the evolution of modern loyalty — from customer communities and authentic advocacy to gamification, UGC and connecting...

  3. Chili’s: Why Simpler Loyalty Is Driving Bigger Growth (#806)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  4. Inside the South African Loyalty Awards: What We Learned from a Year of Loyalty Innovation (#805)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  5. Ahold Delhaize USA: Rethinking Loyalty in the Age of Personalisation & AI (#804)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  6. Epsilon: Beyond Points — Why Loyalty Must Become a Long-Term Business Strategy (#803)

    What happens when points, discounts and rewards are no longer enough to earn lasting customer loyalty? Elie Carrier-Walker, Vice President, International Client Services, Loyalty at Epsilon, explores how loyalty is evolving from a traditional marketing programme into a strategic business...

  7. Baker’s Delight: The Recipe for Emotional Loyalty (#802)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  8. Inside Vinted's CRM Strategy with Timothy Lange (#801)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  9. Trust, Not Technology: Alice Sesay Pope on Leading AI Transformation That Customers—and Employees—Actually Believe In (#800)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  10. Telstra Plus: Moving Beyond Points to Create Emotional Loyalty and Customer Value (#799)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  11. Best of the Back Catalogue 2020: Paul Smitton on Asia Miles, Innovation & the Future of Airline Loyalty (#798)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  12. Dave Canty: Celebrating One of our Industry's Most Respected Leaders (#797)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  13. Best of the Back Catalogue 2020: Vodacom South Africa Launches Vodabucks (#796)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  14. Audience Rewards: Transforming Broadway Loyalty Through Fan Engagement (#795)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  15. Best of the Back Catalogue: What makes a Coalition Loyalty Programme Truly Successful?(#794)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  16. 7-Eleven: Loyalty, AI & Redefining Convenience for the Next 100 Years (#793)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  17. Best of the Back Catalogue: How BP Built Global Loyalty Beyond Points (#792)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  18. The Loyalty Roast: Challenging Loyalty Myths (#791)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  19. Best of the Back Catalogue: How Wiiv Rewards United Mauritius Through Loyalty (#790)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  20. Beyond the Account Balance with PNC TotalRewards (#789)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  21. Best of the Back Catalogue | The Story of Vodafone's VeryMe Rewards #788

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  22. ITA Group Research Reveals Powerful Loyalty Drivers (#787)

    Today’s edition of Let’s Talk Loyalty and Loyalty TV discusses ITA Group’s latest loyalty research “Quantifying Customer Loyalty’s Hidden Drivers”, featuring educational and actionable insights around the power and importance of emotional connection. Our guest is Chris Jones, Senior…

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  23. Best of the Back Catalogue | How Shell Built Global Loyalty Success (#786)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  24. Beyond the Points: What Loyalty Really Means | The Nudge Lab (#785)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  25. Best of the Back Catalogue | Creating Emotional Connections That Last (#784)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  26. Epsilon: Driving Commercial Change Through Gamification (#783)

    This episode of Let’s Talk Loyalty and Loyalty TV is a Perfect Master Class in Gamification. We had the pleasure of talking to Mrinalini Chowdhary, Director of Strategy and Insights at EMEA Epsilon. Epsilon has been helping clients deliver loyalty objectives globally for more than 50 years.…

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  27. Best of the Back Catalogue | Gamification and Loyalty Innovation at Dell (#782)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  28. Zeta Global: Turning Loyalty Data into a Growth Engine (#781)

    Zeta Global explores how organisations can unlock the full value of loyalty data and turn it into a powerful driver of customer growth, in conversation with Georgia Gkolfinopoulou and Chad S.White. Despite widespread recognition of loyalty programs as key engagement engines, many brands still...

  29. Best of the Back Catalogue | How Sky VIP Redefined Customer Loyalty (#780)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  30. Inside Hyatt's Loyalty Strategy: Why Care Creates Customer Advocacy(#779)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  31. Best of the Back Catalogue | ebookers Bonus+ Rewards Programme (#778)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  32. Rory Sutherland & Dan Bennett on Behavioural Science, Loyalty & How People Really Decide (#777)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  33. Best of the Back Catalogue | Rakuten Rewards — Affiliate Marketing, Cashback & Global Partnerships (#776)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  34. Inside BofA Rewards: Bank of America’s New Vision for Customer Loyalty (#775)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  35. Best of the Back Catalogue | AAdvantage: Loyalty Lessons That Still Matter Today (#774)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  36. How ButcherBox Built an Award-Winning Loyalty Program (#773)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  37. How e& Turned Smiles into a Digital Lifestyle Ecosystem (#772)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  38. Hilton Honors Strategy: Loyalty, Growth,& the Guest Experience at a Global Scale (#771)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  39. Best of the Back Catalogue | Luxury Loyalty Redefined: Inside Chalhoub Group’s MUSE Programme (#770)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  40. Miele Loyalty: Building Long-Term Value Through Seamless Customer Experiences (#769)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  41. Best of the Back Catalogue | 5 Loyalty Lessons from Flybuys Australia (#768)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  42. Understanding Loyalty in Europe 4.0: One Region, Many Realities (#767)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  43. Best of the Back Catalogue | Skywards: Emirates & Flydubai Loyalty – Dr Nejib Ben Khedher (#766)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  44. Scene+ is Rewriting the Rules of Everyday Loyalty (#765)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  45. Best of the Back Catalogue | British Gas Rewards: Building Loyalty with Simplicity & Impact (#764)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  46. The World’s Largest Loyalty Programs™ – Global Brands Redefining Customer Loyalty (763)

    Created through a year of expert collaboration, authors Paula Thomas, Laurent Guinand, and Rich Long reveal the brands building extraordinary customer communities with memberships reaching into the hundreds of millions. In this episode, you’ll: Discover which are the largest loyalty programs on…

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  47. Best of the Back Catalogue | The Truth About Customer Loyalty with KPMG (#762)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  48. Qantas Loyalty: Redefining Member Rewards & Recognition (#761)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  49. Best of the Back Catalogue | The British Airways Club (#760)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

  50. Flying Tiger Copenhagen: Loyalty, Omnichannel & Building the Flying Tiger Club (#759)

    This episode is sponsored by Tally – the loyalty platform from Phaedon. Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com...

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ABOUT THIS SHOW

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.Check out our website on: http://www.letstalkloyalty.com/

HOSTED BY

Paula Thomas

CATEGORIES

business marketing

Frequently Asked Questions

How many episodes does Let's Talk Loyalty have?

Let's Talk Loyalty currently has 805 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Let's Talk Loyalty about?

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.Check out our website on: http://www.letstalkloyalty.com/

How often does Let's Talk Loyalty release new episodes?

Let's Talk Loyalty releases new episodes frequently with a large back catalog of 805 episodes. Check the episode list for recent publication dates.

Where can I listen to Let's Talk Loyalty?

You can listen to Let's Talk Loyalty on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Let's Talk Loyalty?

Let's Talk Loyalty is created and hosted by Paula Thomas.
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