295.新中国白酒江湖3-广告标王不如渠道为王 episode artwork

EPISODE · Oct 11, 2025 · 1H 9M

295.新中国白酒江湖3-广告标王不如渠道为王

from 钱粮胡同FM

本期主播:细菌佛:野人从清香型酒的崛起,到浓香型酒引领风潮,中国白酒江湖经历了不少变迁。本期聊聊广告标王背后的故事,看看孔府宴酒、秦池酒业如何通过央视广告竞标改变命运,却也面临重重质疑。标王真的能带来销量翻倍吗?广告营销又有哪些套路与风险?听钱粮细细道来。

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295.新中国白酒江湖3-广告标王不如渠道为王

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