#296: Africa’s Ascent: What Drove Toastmasters Growth – Frank Tsuro

[28:53]  Across parts of Africa, Toastmasters has seen double- and even triple-digit growth over a 10-year period—at a time when global membership has slightly declined. So what changed—and why did it stick? Frank Tsuro shares his experience, what contributed to that growth, and what others can learn—while offering a closer look at Africa and Toastmasters across the continent.Frank puts the growth into perspective, explaining that it was years in the making—built on long-term thinking, leadership continuity, and a willingness to expand beyond familiar territory.He also points to a shift in how growth was approached—moving beyond simply adding clubs to thinking more strategically about how they support each other. That helped address one of the key challenges he describes: isolation, where single clubs struggled to sustain momentum on their own.At the same time, Toastmasters met a real need. In many parts of Africa, people conduct business in English or French—even when those aren’t their first languages. It provided an accessible way to build communication skills, connect across cultures, and invest in personal growth—while opening the door for more people to step into leadership.You can read Paul Sterman’s article, Africa’s Ascent: The continent has soared in Toastmasters growth, visibility, and performance, in the April 2026 issue of the Toastmaster magazine. You can also check out Family Ties and Toastmasters: Joining a Club Together Strengthens Bonds and Boosts Communication in the December 2025 issue.Listeners will hear…What drove double- and triple-digit Toastmasters growth across parts of AfricaWhy a multi-year plan created momentum that carried across leadership teamsHow one leadership visit helped shift the trajectory of an entire regionWhy growing areas—not just individual clubs—leads to more sustainable successHow isolation can impact clubs—and what helps them stay strongHow younger leaders contributed to the growth and energy across the continentFrank’s perspective reminds us that meaningful growth comes from consistency, shared vision, and people willing to step forward.Along the way, it also offers a deeper appreciation for the diversity and potential across Africa—and the role Toastmasters can play.About Frank TsuroFrank Tsuro works with first-generation leaders—individuals who have risen through talent and determination but were never handed the traditional leadership playbook. He has been a Toastmaster since 2012, is a Past International Director, and is a dual member of the Entrepreneurs Club and L’Avenir Toastmasters in Johannesburg. He lives between Harare, Zimbabwe, and Johannesburg, South Africa.Frank Tsuro lives between Harare, Zimbabwe, and Johannesburg, South Africa, and can be reached via Facebook and LinkedIn or email: [email protected]