296: Yong-Soo Chung — Surviving Serial Entrepreneurship

Yong-Soo Chung (@yongsoochung) is a champion of the Personal Holding Company: he owns several businesses, a media company, eCommerce, and a service provider among them. How does one stay sane with that much work in such diverse fields? He shares his survival framework and much more on the show today.I talk to Yong-Soo about hiring the right people to operate your business once it's outgrown you, if he would ever sell his money-making assets, and just how important it is to have your own distinct voice in a world full of best practices.Looking to hire an operator for your business? Start a few more companies? Become better at juggling multiple hats? This one is for you!Yong-Soo on Twitter: https://twitter.com/yongsoochung00:00:00 Juggling Multiple Passion-Based Businesses00:14:26 Building and Nurturing Exceptional Talent00:20:55 Lessons Learned From Starting Projects00:30:23 Exploring Audio-First and Video Formats00:35:16 Podcast and Newsletter Strategy Optimization00:45:47 Navigating Social Media Self-IdentityThis episode is sponsored by Acquire.comThe blog post: https://thebootstrappedfounder.com/yong-soo-chung-surviving-serial-entrepreneurship/ The podcast episode: https://tbf.fm/episodes/296-yong-soo-chung-surviving-serial-entrepreneurshipThe video: https://youtu.be/Q9oQdvSxZXsYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw (00:00) - Juggling Multiple Passion-Based Businesses (14:26) - Building and Nurturing Exceptional Talent (20:55) - Lessons Learned From Starting Projects (30:23) - Exploring Audio-First and Video Formats (35:16) - Podcast and Newsletter Strategy Optimization (45:47) - Navigating Social Media Self-Identity