3.13 : how do archetypes help storytelling?

Across history and different cultures, many of our stories are populated by similar characters. These are archetypes- different elements of human psychology made narrative- and can be useful in understanding both storytelling and people. This episode sees us discuss this concept as well as the use of cliches in general, especially in advertising, and their presence in the Solacene. Buy the zines, sign up for field notes, or contact the hosts: www.solacene.org