3: Dávid Tvrdoň - Jak fungují podcastu Denníku SME, slovenská scéna a proč programatická reklama je budoucnost

from META PODCAST - podcast o podcastech · host Dan Tržil

Dávid Tvrdoň je zodpovědný za podcastu ve slovenském Denníku SME. SME je průkopník podcastů na slovensku, jejich pořad Dobré ráno má je jedním z nejpopulárnějśích podcastů a od té doby už ve SME produkují více než 10 kanálů. Svoje podcastové zkušenosti, statistiky a analýzy navíc otevřeně sdílí a tak nabízejí dobrý pohled na středoevropského podcastového posluchače. S Davidem probíráme spoustu témat, například: - jak zkouší různé formáty a vyhodnocují zda fungují - jak se staví k programatické reklamě - jak jim podcasty fungují byznysově - nebo jak se jim povedlo vytvořit skupinu oddaných fanoušků

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This episode was published on April 17, 2020.

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