3 Key Book Marketing Tips

Several weeks ago I shared the story of how Terry McMillan promoted her first novel, Mama, when her New York publisher failed to do much for her book. If you remember, the key action she took was to promote her book to more than 3,000 bookstores, libraries, organizations, and other groups.My question to everyone who listened to that episode of my podcast: Did you act on this advice?Did you contact people who might be interested in your book—especially people who could influence other people to buy your book?Did you contact more podcasters?Did you contact more bloggers?Did you contact more booksellers?Did you contact more librarians?Did you contact more social media influencers?If you really want your book to sell, you must do the work. You must reach out to a number of key influencers, friends, or helpmates.In my experience, most authors start by reaching out to 5 or 10 people and then give up because they received no positive responses. That doesn’t work. You have to stick with it. You have to continue reaching out to people who can make a difference with selling your book.Check out the articles referenced below. Choose at least one action to carry out.* Reach out to 3,000 influencers by following the Rule of 3,000.* Carry out the 6-week book marketing program described in the I-Don’t-Have-Any-Time Hour-a-Day Book Marketing Plan. or …* Ask your friends to help you. Show them 51 ways they can help you as a book author to sell more books.ReferencesThe Rule of 3,000: How to Become a Bestselling Author: https://bookmarketing.substack.com/p/the-rule-of-3000-how-to-become-aThe I-Don’t-Have-Any-Time Hour-a-Day Book Marketing Plan: https://bookmarketingbestsellers.com/the-i-dont-have-any-time-hour-a-day-book-marketing-plan51 Ways to Help a Book Author You Love: https://bookmarketingbestsellers.com/36-ways-to-help-a-book-author-you-love This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe