#3 - Navigating the Seismic Shifts in TV Viewing

Television is entering one of its most consequential moments, as marketers face more choices, faster innovation, and higher expectations for accountability. This episode brings together Dave Slowik of Circana and Chris Grillo of Tubi for a focused conversation about how TV is evolving into a more accountable, commerce-connected growth engine and what planners should prioritize during this Upfront and NewFront cycle.

Episode metadata supplied by the publisher feed · Published Mar 23, 2026

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#3 - Navigating the Seismic Shifts in TV Viewing

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