#3 - Niccolò Ricci: CEO of Stefano Ricci on Merging Luxury and Sustainability

In this Future of Luxury podcast, Niccolò Ricci, CEO of Stefano Ricci, discusses the brand's evolution from ties to a diverse range of luxury products, emphasizing quality and design. He highlights the importance of experiences in remote locations, like Cambodia, as part of the brand's vision, encouraging clients to connect with nature. The podcast also touches on the significance of sustainability in luxury fashion, with initiatives to train young artisans and minimize environmental impact. Ricci notes a shift in customer demographics, particularly with Generation Z, who value authenticity and the stories behind brands. The brand is expanding into new areas like interior design, reflecting the changing desires of its clientele.   https://www.instagram.com/stefanoricciofficial https://www.instagram.com/niccolo_ricci   Founded in 1972 by Stefano Ricci, the eponymous luxury lifestyle company, STEFANO RICCI  S.p.A., embodies Italian craftsmanship and tradition. With a strong family history at its core, the company has consistently maintained a "100% Made in Italy" ethos, delivering quality, sophistication, and elegance: from made to measure tailoring to premium leather goods, from a luxury home line to bespoke high end interiors and traditional goldsmith jewelry. Encompassing a global team of over 800 employees engaged in Italian production and retail, the brand's headquarters sprawl over 9,000 square meters in the scenic hills of Fiesole. With 80 boutiques worldwide, including flagship stores in major capital cities and 21 shop-in-shops, STEFANO RICCI continues to redefine luxury living with its diverse range of products.   Niccolò Ricci, Born in Florence in 1977 - Graduated in Business Administration in 2001. He then did a long internship in the United States, working closely with the C.E.O. of a department store in the luxury sector. In 2003, he became Head of the Corporate Plan for the development of new markets and the control of retail operations in STEFANO RICCI S.p.A..  Since 2007, he has been C.E.O. of STEFANO RICCI S.p.A., from 2010 to 2023 he has been also appointed co-administrator of the Antico Setificio Fiorentino, a historical silk manufacturer operating continuously since 1786, acquired the year before by the STEFANO RICCI S.p.A. From 2011 to 2015, he was a Confindustria Firenze Council member with an internationalisation mandate. From 2016 to 2020, he was a member of the Board of Directors of ICE Italy. Since 2020, he has been Consigliere of Pitti Immagine S.r.l., and since 2022 he has held the same position at Polimoda S.r.l.   Connect with him on daniellanger.digital and Instagram @drdaniellanger. If interested in luxury training opportunities please visit:   www.equiteintelligence.com Équité Brands: https://equitebrands.com/ Instagram: @drdaniellanger