#3 No Investors, No Ad spend, Just a Love for Matcha: Louisa Birkhahn on Building Matcha Union Her Way

Bootstrapped & Brewing!If you’ve ever felt the pull to start something of your own—with heart, hustle, and a deep belief in the product—this one’s for you.We talk bootstrapping, solo-founding, and the quiet power of growing a product-first business in a world obsessed with scale. Louisa opens up about sourcing from Japan, selling out of her first batches, and the hormonal and focus-boosting benefits that helped convert even the most skeptical coffee drinkers.In this episode of Oh! She Can Drive, Louisa shares how she went from launching a Parisian café in Shanghai to building one of the UK’s most beloved matcha brands—without investors, ad spend, or a co-founder.🍵 Curious to try? Get 20% off your first Matcha Union order - with 'SHECANDRIVE' : ⁠matchaunion.com⁠📲 Follow Matcha Union: @matchaunion on Instagram & TikTok @matchaunion❤️ Like what you hear? Show us some love:Instagram: @ohshecandriveTikTok: @ohshecandrive