#3 – The road trip that changed it all (Josh Clemente & Ben Grynol)

By mid-2018, Josh was all in on Maple Biometrics. But, he started to feel disenfranchised by the rejection he faced in bringing Continuous Glucose Monitoring to the mass market. It wasn't until there was a serendipitous encounter on a road trip from Los Angeles to Philadelphia that ended up changing the course of the company. Sign Up to Get Your Free Ultimate Guide to Glucose: https://levels.link/wnl Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health. Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health. (03:04) - How do you sell to someone who doesn’t know they have a problem? (03:52) - The need for a clear value-add and maximized distribution (05:58) - The decision to focus on non-invasive hardware (09:50) - The road trip that crossed paths with Sam Corcos (13:06) - Trying to partner with a physician organization (14:38) - An eventful 30th birthday Transcripts & Show Notes