3 Tips to Making the Numbers in Your Copy Count (Backed by Science)

A wordsmith chatting about NUMBERS? Ironic on so many levels I could build a department store, HA! The thing is though... there is science backing how we price and how the use of numbers in our copy (and sometimes literally changing a number!) has the power to change the behaviour, feelings and the actions of your audience. In this episode I dive into 3 key actionable tips for you to make those numbers count.