EPISODE · Mar 25, 2026 · 21 MIN
3% to 21% Conversion: The LinkedIn DM Strategy Nobody Is Doing | Troy Hipolito
from The Human Connection Podcast
"80% of the decision-making power is whether they like you. And people like things like you spending time to learn about them." That's Troy Hipolito — The Not So Boring LinkedIn Guy — cutting straight to what most B2B sales playbooks completely miss.Troy has helped coaches, consultants, and high-ticket B2B companies achieve 400% revenue increases without a single pitch-slap. In this episode, he breaks down exactly why your LinkedIn DMs are getting ignored — and the surprisingly simple, human approach that converts connections into conversations at a 21% rate (that's 600x better than a standard text message).If you're still automating your way to silence, this one's for you.What you'll get from this episode:Why 80% of high-ticket deals come down to likability — not your service or your priceThe "Sandwich Method" for LinkedIn DMs that turns cold connections into booked meetingsHow Troy's Scoop App flips a 3% conversion rate to 21% using raw, unpolished videoWhy imperfection is your biggest asset in the age of AI-generated everythingThe 3 outcomes of genuinely helping someone — and why all three build your businessHow to create a buying environment instead of a selling environmentWhy slowing down to spend 2.5 minutes per prospect beats hours of spray-and-pray automation#H2H #RelationshipDrivenGrowth #B2BRelationships #StartupLeadership #ClientRetention===You can connect with Troy Hipolito here:- LinkedIn Profile: https://www.linkedin.com/in/troyhipolito/- YouTube Skoop: https://www.youtube.com/@SkoopApp- YouTube The Troy Agency: https://www.youtube.com/@thetroyagencyYou can connect with Karl Pontau here:www.thehumanconnectionpodcast.comhttps://www.linkedin.com/in/kpontauhttps://www.youtube.com/channel/UCUbf_bDWwB9KVrFn5Sj3u2w?sub_confirmation=1Please like, subscribe, and share this episode with somebody you care about!
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3% to 21% Conversion: The LinkedIn DM Strategy Nobody Is Doing | Troy Hipolito
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