3 Ways to Improve Lead Magnet Conversion Rates (EP80) episode artwork

EPISODE · Oct 15, 2025 · 5 MIN

3 Ways to Improve Lead Magnet Conversion Rates (EP80)

from Small Business Marketing Sweet Spot · host Barb Davids

It's not just button colors that can improve conversion rates. And for most of us small business owners, changing a button color doesn't produce significant enough difference. But these 3 things inside the episode might. Learn the 3 ways plus a general guideline for what conversion rate percentage you can use as a goal. Enjoy the episode!14 Examples of Lead Magnets & Why They Work👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/🧰 I love me a good digital marketing tool. This week’s recommended tool is Descript. My podcast and video editor. I like that I can highlight words and move or remove them. I can add “commercials” or snippets of things that are repeated in multiple pieces of content. I find it’s one of the easier editing tools.Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is How to Make Your Business Page More Professional with Carli LeBlanc on The Side-HustlHER Podcast. Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.

Episode metadata supplied by the publisher feed · Published Oct 15, 2025

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3 Ways to Improve Lead Magnet Conversion Rates (EP80)

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