30. The 5 Best Investments I've Made in My Business

One of the most common pieces of advice you hear when starting a business is to “invest in yourself” or “invest in your business.” I completely agree, but not all investments are equal. I’ve made some investments that have massively improved my business, but I’ve also made some investments that bombed. It’s hard to know upfront what’s going to get you a return on your investment, grow your business, or improve your skills. I’m going to share the five best investments I’ve ever made in my business to give you an idea of what you can try yourself.Listener shoutout: In a recent review, Aimee Cerka wrote, “Sam is amazing! I’ve been following her for years and it’s AMAZING to be able to listen on the go. She shares real, important info in a way that doesn’t put you to sleep—which legal can definitely do. Thank you for your training and insights Sam! I can run my business with peace now, knowing I’m covered on the legal front.”If you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.In this episode, you'll hear… 04:55 - How to sift through personal investment opportunities10.26 - The benefit of group business coaching programs18:30 - Why you should invest in a copywriter (or learn to write copy yourself)26:31 - The best tech investments I’ve made31:55 - What Facebook ads did for my business35:13 - Investing in relationshipsRESOURCES:Episode 26. Should You Really Run Facebook Ads? (Yes, But Here's When)“Social Posts That Sell” Copywriting Course (affiliate link): https://samvanderwielen--christineblubaugh.thrivecart.com/social-posts-that-sell-samv/Free Copywriting Tips & Articles: https://copyhackers.com/category/copywriting/Business Coaching w/ Naomi: https://www.thelifestyleedit.com/programs/ATR-2100 and pop guardMini Ring LightTripodCONNECT:Get Sam's weekly newsletter, Sam's SidebarFollow Sam on InstagramFollow Sam on YouTubeSubscribe to Sam's Substack, Beyond BusinessTake Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"DISCLAIMER