EPISODE · Jun 16, 2025 · 44 MIN
30 | You Don’t Need to Be Everywhere. Just Really Good Somewhere
from Productivity with Zest · host Jasmine Clarke
What if the secret to more sales wasn’t doing more... but doing less, better?After chatting with this week’s guest, I found myself seriously rethinking how often my love of efficiency turns into just ticking things off the to-do list, without enough thought, intention, or breathing space. Lisa York challenged me (in the best way) to slow down, get clear on what actually moves the needle in my business, and then do those things really, really well.Lisa is a digital sales strategist and the founder of Sell More Stuff. She helps small business owners to transform their marketing efforts into sales by optimising their sales funnel and creating emails that people actually want to read.She doesn't use social media in any way, shape or form, That’s right: she doesn’t use social media. At all.Instead, she cherry-picks her marketing channels, keeps things intentional, and runs a tight ship with a small but mighty email list that converts like a dream.This conversation is full of gold (and confessions from me) especially if you’ve ever felt stretched too thin or caught in the trap of trying to be everywhere. Lisa proves you don’t need to do it all. You just need to focus on what works… and then do it brilliantly. This episode is for you if:You want to build a business without relying on social mediaYou’re tired of half-doing too many things and want to focusYou’re curious how email can actually become your best sales toolYou love the idea of being productive without being busyWant to see how she does it? Head to her website Sell More Stuff!, join her email list and experience her high-converting, high-personality email strategy in action. One list, one click and plenty of inspiration.Message me!Let’s Stay Connected!Loved this episode? Let’s keep the conversation going - connect with me on LinkedIn, Instagram or Facebook.Grab Your Freebie: Productivity Mini Fitness Test - How fit is your Productivity? Take the quiz now and take targeted actionIf this episode helped you, I’d love it if you could rate it and leave a quick review - it makes a huge difference! Just drop me a note if you do at [email protected] so I can say thanks.🔔 Don’t Miss the Next Episode! Hit Follow and share this with a friend who needs it!
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What if the secret to more sales wasn’t doing more... but doing less, better? After chatting with this week’s guest, I found myself seriously rethinking how often my love of efficiency turns into just ticking things off the to-do list, without enough thought, intention, or breathing space. Lisa York challenged me (in the best way) to slow down, get clear on what actually moves the needle in my business, and then do those things really, really well. Lisa is a digital sales strategist and the f...
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30 | You Don’t Need to Be Everywhere. Just Really Good Somewhere
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