#302: Austin Rief – The Morning Brew CEO

Austin Rief is the cofounder and CEO of Morning Brew - a daily newsletter with over 4 million subscribers. In this conversation, Austin spoke about his content diet, who he admires, the one podcast everyone needs to listen to if they’re creating a startup, why he’s taking Twitter seriously in 2023, and much more. (0:00) Intro (2:30) Running A Successful Business (5:25) Stumbling Across Instagram Story Ad (7:18) MrBeast (11:23) Justin Bieber (12:35) Parasocial Relationships (15:34) Saying No (17:50) What Makes For Great Content (21:20) Taking Twitter Seriously (22:13) Who Does Austin Admire? (25:25) Why Did Traction Get Austin So Excited? (29:20) 80/20 Principle (32:20) Austin’s Proudest CEO Decision (34:08) Austin’s Ambition (39:03) Childhood? (41:18) Awareness (43:51) Who’s Inspiring Austin? (46:30) Content Diet (48:20) Socks (49:50) Challenge Resources How To Start A Startup – https://open.spotify.com/playlist/3Tb95ryXVQTEKhcKVmZa30?si=51cbf96665b648ed Traction by Gino Wickman – https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837 Austin’s Links Twitter: https://twitter.com/austin_rief Morning Brew: https://www.morningbrew.com/daily My Links ✉️ Newsletter: https://dannymiranda.substack.com 🎙 Podcast: https://anchor.fm/dannymiranda 🎥 YouTube: https://youtube.com/dannymiranda 🐣 Twitter: https://twitter.com/heydannymiranda 📸 Instagram: https://instagram.com/heydannymiranda 🕺 TikTok: https://tiktok.com/@heydannymiranda