305 - Using a Studio to Grow Your Photography Business  with Michelle McAfee episode artwork

EPISODE · Feb 25, 2025 · 32 MIN

305 - Using a Studio to Grow Your Photography Business with Michelle McAfee

from This Can't Be That Hard · host Annemie Tonken

Most photographers assume that if they don’t shoot in a studio, they don’t need one. But what if a studio space could be so much more than just a backdrop for sessions?In today’s episode, I’m chatting with Michelle McAfee, a photographer who turned her studio into so much more than just a place to shoot. She shares how she transitioned from using her space exclusively for client sessions to creating a studio membership model—one that serves other photographers and small business owners, boosts her marketing, and generates additional revenue.We talk about:Why a studio space is more than just four walls—it’s a business growth toolHow Michelle transformed her studio into a community hub for creativesSmart ways to monetize and maximize a studio beyond client workWhat to consider before renting or buying a studio spaceCreative marketing ideas for leveraging a studio to attract more clientsIf you’ve ever considered opening a studio, renting one, or simply using a studio more effectively, this episode will open your eyes to all the possibilities.Download Michelle’s Free Guide – 10 Ways to Use a Studio for Brand GrowthFollow Michelle on InstagramLearn More About Michelle’s Photography Business Resources:New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.Long-time listener? Leave a review!

Episode metadata supplied by the publisher feed · Published Feb 25, 2025

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Most photographers assume that if they don’t shoot in a studio, they don’t need one. But what if a studio space could be so much more than just a backdrop for sessions? In today’s episode, I’m chatting with Michelle McAfee, a photographer who turned her studio into so much more than just a place to shoot. She shares how she transitioned from using her space exclusively for client sessions to creating a studio membership model—one that serves other photographers and small business owners, boos...

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305 - Using a Studio to Grow Your Photography Business with Michelle McAfee

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