EPISODE · Feb 21, 2009
308 Commandeering Holidays
from Age of Persuasion – CBC Podcasts · host Terry O'Reilly CBC
Is the meaning of major holidays- from Easter and Passover to Christmas and Ramadan- becoming lost in a sea of holiday marketing? This week Terry O’Reilly explains why advertisers don’t dare ignore the opportunities presented by holidays. Just as marketing has come to dominate major Christian holidays, Terry explains how, in a sense, the baton […]
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308 Commandeering Holidays
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