#31 Be so good they can't ignore you (Steve Martin)

In this episode we break down Steve Martin's brilliant key lesson. Key points: 1. The way human perception is structured, the way people and societies create barriers to protect themselves, means you must be exceptional. Even those whose job it is to notice early potential often overlook early-stage talent. 2. If they don’t let you in through the door, get in through the window. 3. The last thing we can take from Ferrari’s story and from any other story is obvious but worth mentioning - and that is exceptionalism. Be the absolute best in your field. To be the absolute best, you should be the only, and that demands originality and extreme focus.