31. Building a Global Brand｜Zoe Foster Blake

Zoe Foster Blake is the founder of Go-to Skincare, a popular skincare brand based in Melbourne, Australia. Before Zoe became an entrepreneur, she was a magazine editor of Cosmopolitan Magazine, and an author of books sharing relationship advice. She's managed to leverage her strengths as a writer to start then differentiate her brand using the power of copywriting. In this conversation, we talk about her transition from 9 to 5 to building a global brand, why she prioritized hiring a CEO as early as possible so she can double down on her strengths, being authentic, rough break ups, and much more. Enjoy! If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes and a rating on our Spotify show? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews! Subscribe on YouTube: http://bit.ly/38bZNAY Listen on Apple Podcast: https://buff.ly/2PycRL1 Listen on Spotify: https://bit.ly/growth-minds Follow me on Instagram: http://www.instagram.com/heyseankim Learn Spanish by speaking it for free: https://www.jumpspeak.com Past guests on Growth Minds include: Robert Kiyosaki (Rich Dad Poor Dad), Steve Aoki, Robert Greene, Dr. Jason Fung, Dr. Steven Gundry, Neil deGrasse Tyson (StarTalk),  Dennis Rodman, Wim Hof, Robin Sharma, Vanessa Van Edwards, King Bach, Daniel Pink, Dr. William Davis, Doctor Mike, Lewis Howes (School of Greatness), Tom Bilyeu (Impact Theory), Andrew Yang, Dr. Paul Conti, Charles Hoskinson (Ethereum), Dr. Drew (After Dark), Jo Koy, Jordan Belfort (Wolf of Wall Street), Gad Saad, Adam Carolla, Louis the Child, Vishen Lakhiani (Mindvalley), Bret Weinstein (DarkHorse Podcast), James Nestor, Dave Rubin, Scott Adams (Real Coffee with Scott Adams), Dave Asprey (Bulletproof Coffee), Gabby Reece, Rich Roll, James Altucher, R3hab, and more.