#31: Joey Zwillinger, Allbirds Cofounder—Have a Healthy Sense of Urgency

Today’s guest is Joey Zwillinger, Co-Founder of Allbirds, the world’s most comfortable shoe according to Time Magazine. His company is growing by leaps and bounds, and they’ve pioneered a truly sustainable shoe that people really love. But all of it almost never happened. Fortunately, a few years ago, Joey had the courage to ask himself one really powerful question. And when he did, he got a healthy sense of urgency that NOW was the time to start a company that could make a significant impact on the problems surrounding climate change. That healthy sense of urgency is something we can all use, even in our day-to-day lives, to help us figure out what we really want to focus on. In this conversation, you’ll hear how Joey tapped into it for himself, his team, and his company. Plus, you’ll get great insights on making business more sustainable, marketing your products’ differentiators, and lots more. You’ll also learn: How to leverage the power of mentorship, both for corporate leaders and entrepreneurs Tips for navigating business decisions while still upholding your most important values A practical strategy you can use the next time you face a sticky problem A dangerous mindset you have to weed out, especially in successful companies Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.