#31. Revolutionizing Oil & Gas: GeoForce's Journey at the Permian Basin BBQ

from The IT Crowd Podcast · host Upright Digital

How is AI reshaping asset tracking in oil & gas?Join hosts Josh Lowery and Richard Rodriguez live from the Permian Basin BBQ as they sit down with Roopa Misra, SVP of Account Management at GeoForce. In this short but insightful conversation, they explore GeoForce’s journey from early energy trading to today’s AI-powered tracking, and what this evolution means for safety, efficiency, and the future of the industry.Tune in NOW!00:00 Introduction and Welcome00:36 Event Overview and Guest Introduction02:43 Guest Background and Career Journey04:54 Technological Advancements in Oil and Gas10:47 Safety Innovations and Product Development15:07 Data Utilization and Asset Management20:09 Introduction to Powered Asset Class20:27 Importance of Maintenance and Alerts21:22 Role of AI in Predictive Maintenance22:18 Advancements in AI and Technology25:39 Customer Feedback and Integration33:31 Global Presence and Commitment36:19 Conclusion and Final Thoughts

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This episode was published on December 9, 2025.

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