31. Why marketing is critical to enrolling the class with Mary Beth Marks, University of the Pacific

In this episode, you’ll hear from Mary Beth Marks who is the Executive Director of Enrollment Marketing at University of the Pacific, a private university in Northern California.You'll hear her discuss:the importance of marketing to enrollmenthow they're using paid TikTok ads to build brand awarenesswhat she thinks about using mail and email to meet enrollment goals🎓 Learn more about StudentBridge💻 Schedule a meeting with our team🔗 Be a guest + connect with a guest