313 - If they can't use it they won't buy: Tom talks Website Usability

I'm going to give you some of the factors that you MUST do to make your website usable and increase its usability. This is not the same as making it look pretty, having nice graphics, etc. It's about making sure that people coming to your site have the opportunity to BUY from you. If you make it difficult, they won't. If you make it easy (and usable), they will. Screw The Commute Podcast Show Notes Episode 313 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 03:18 Tom's introduction to Website Usability 04:20 Speed of website loading 05:28 Website must work on a mobile device also 06:37 People with disabilities 07:19 Minimize navigation buttons 09:43 Consistency 11:45 Avoid distractions 15:49 Don't waste your time making a testimonial page 18:56 Sponsor message 21:34 Checking website usability by using real people Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - [email protected] Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Liquid Web Hosting - https://liquidweb.i3f2.net/5v3Pn Browser Shots - http://browsershots.org/ Don't Make Me Think book - https://www.amazon.com/Dont-Make-Think-Revisited-Usability/dp/0321965515/ Jakob Nielsen - https://www.nngroup.com/ Usability Checker - https://www.powermapper.com/products/sortsite/checks/usability/ Internet Marketing Training Center - https://imtcva.org/ Related Episodes Website Readability - https://screwthecommute.com/312/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.