314: Dr. David Arrington – Why Leadership is Important in Creating Really Wonderful Customer Experience

They may not be in the frontlines talking directly with the customers, but a leader\'s influence to the team impacts the way an agent performs and how they deliver the customer experience, which is why leadership is important. According to Dr. David Arrington, \"Everything a leader does impacts the organization. It all trickles down. If you have solid leadership at the top and set those priorities that the customer is important from that perspective, people from that organization will follow that line.\"