#315 - Make That Backend Money

When front end grosses get squeezed it time to squeeze more out of the back-end. Micah Robinson joins us to talk about best practices for increasing back-end penetration. wink wink Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United 2024 April 23-25 at The Bellagiohttps://www.bhphunited.com Blytzpay for your credit card processing and text communications. Tell them IDP sent you to get 3 free months!https://www.blytzpay.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur