315: Tool Talk: The Value Ramp

Pricing is a perennial challenge for learning businesses. But it doesn’t have to be complicated. Simply put, what you are able to charge for your offerings depends on the value your prospective customers place on them. And once you really understand the value of your products and services, figuring out how to price them becomes much easier. In this installment of out tool talks, an informal series on tools for learning businesses, we revisit the Tagoras Value Ramp™, a simple but powerful tool for assessing your education offerings. We explain why to use it, what it is, and how to use it. Full show notes and a transcript are available at https://www.leadinglearning.com/episode315.