32. Andreas Ronken, CEO der Alfred Ritter GmbH & Co. KG (Ritter Sport) – Leadership Edition

from Suits & Sneakers · host Joy Edwin Thanarajah und Harald R. Fortmann

„Quadratisch. Praktisch. Gut.“ – dieser Slogan ist in Deutschland ebenso bekannt wie die Marke Ritter Sport selbst. Doch auch für etablierte Familienunternehmen wie die Alfred Ritter GmbH & Co. KG verändern sich die Rahmenbedingungen spürbar: volatile Rohstoffmärkte, unberechenbare Ernten und steigende Kundenerwartungen stellen neue Anforderungen an Strategie und Führung. Im Gespräch mit den Podcast-Gastgebern Joy EdwinThanarajah und Harald R. Fortmann erläutert Andreas Ronken, CEO der Alfred Ritter GmbH & Co. KG, wie das Unternehmen Preisschwankungen und Qualitätsanspruch in Einklang bringt. Er spricht über die Bedeutung der Mittelstandsdenke, die Innovationskraft von Ritter Sport und die Anpassung an veränderte Marktbedingungen. Weitere Themen sind Preissensibilität, internationale Expansion, die Rolle von Qualität und Geschmack sowie die Bedeutung von Führung und Unternehmenskultur. Zudem gibt Andreas Ronken Einblicke in zukünftige Entwicklungen der Schokoladenindustrie und erklärt, warum Resilienz zu einem zentralen Erfolgsfaktor wird.

Episode metadata supplied by the publisher feed · Published Feb 27, 2026

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32. Andreas Ronken, CEO der Alfred Ritter GmbH & Co. KG (Ritter Sport) – Leadership Edition

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