#32 - How to start a merch company FULL GUIDE ft. Krista from Della Crew

Guest Info: KristaIG: @dellacrewcoFind Krista's EBOOK:https://stan.store/mrs_verhielSummaryKrista shares her story of starting her lifestyle brand and apparel company, Della Crew, which eventually turned into the first all-female Harley Davidson stunt team. She explains that the merch part of her business became an essential part of the brand and shares her motivation for writing an ebook on starting a merch company. Krista emphasizes the importance of being true to yourself and your brand when starting a clothing line. She also discusses the first steps in starting a merch company, including identifying your brand vibe and category, and collecting inspiration from various sources. Krista advises against copying designs and encourages creativity and authenticity. She also touches on the di erent printing options, including print on demand, and the benefits of using this method for a merch business. In this conversation, Drea and Krista discuss the pros and cons of using print- on-demand services for merchandise, as well as the di erences between direct-to-garment printing and screen printing. They also talk about Krista's setup for her apparel brand and the cost of getting started.Keywordsmerch company, lifestyle brand, apparel, starting a business, branding, design, print on demand, print-on-demand, direct-to-garment printing, screen printing, apparel brand, setup, cost, husbands, bikesAre you struggling with learning how to wheelie your Harley or are you trying to learn on a small bike first before you take it to the Hog? Well we launched the first ever Online Wheelie Coaching Course where we teach are 3-stage progression method that breaks a wheelie down into 3 easy to follow learning stages. With our Get Vertical members only app you'll be able to access your coaching easily at the lot while practicing. Samoan Bruce and Drea Stunts will also invite you to group coaching where you can ask direct questions about your struggles.Learn how to Wheelie www.getverticalcoaching.comGet Vertical YouTubehttps://youtube.com/@Get-Vertical?si=o4zP0Y6czXrllx1uGet Vertical Instagramhttps://www.instagram.com/getvertical.co/Harley Stunt Riders Get Vertical Facebook Grouphttps://www.facebook.com/groups/harleystuntriders/LAW TIGERS1-800-LAWTIGERSwww.LawTigers.comInstagram: @lawtigersLAW TIGERS OF ARIZONAJay: (602)-616-0000Instagram: @lawtigersarizonaLEXINDiscount code “GetVertical” for 15% ...