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32 - Serving Powerfully: Do You Treat Prospects Like Victims? episode artwork

EPISODE · Oct 15, 2024 · 10 MIN

32 - Serving Powerfully: Do You Treat Prospects Like Victims?

from The Growth and Influence Podcast · host Andrew Schultz

Do your prospects feel like victims when you market to them? Is that what you want them to feel? This episode explores the meaning behind the word "solution", and what happens when we market our products as if it is going to solve a problem (which they almost never do - they are only a tool the prospect can use to solve the problem). Listen for some angles on this that you may not have considered before - and what it all means for your marketing.

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32 - Serving Powerfully: Do You Treat Prospects Like Victims?

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How long is this episode of The Growth and Influence Podcast?

This episode is 10 minutes long.

When was this The Growth and Influence Podcast episode published?

This episode was published on October 15, 2024.

What is this episode about?

Do your prospects feel like victims when you market to them? Is that what you want them to feel? This episode explores the meaning behind the word "solution", and what happens when we market our products as if it is going to solve a problem...

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