#32: Your Brand Is Not Just a Logo...It’s the Feeling You Spark and the Story You Share with Michelle Kuzmick

What makes a brand truly magnetic? Spoiler alert: It’s not just the logo or the color palette. It’s the feeling your audience gets when they interact with you.In this episode, I’m joined by the incredible Michelle Kuzmick—Kajabi Expert, Branding Coach, and tech whisperer for speakers, coaches, and course creators who are tired of figuring it all out alone. Michelle helps overwhelmed entrepreneurs build online businesses that fund their freedom—without the tech burnout.We chat about:Why people don’t buy products—they buy transformationsThe mindset shift from "branding is about me" to "branding is about the client"How your brand is built on how you make people feelThe power of simplicity in the sea of overwhelming techAnd why certifications alone don’t create connection or resultsPlus, I share a personal story about Prada sunglasses 👀 and the subtle magic of how branding taps into identity, emotion, and experience.✨ CONNECT WITH MICHELLE:Work with Michelle → https://www.michellekuzmick.com/ Explore Kajabi with Michelle’s link → https://www.michellekuzmick.com/kajabi Hang out on IG → @michellekuzmickSUBSCRIBE AND REVIEW!If you’re enjoying the podcast, please consider subscribing and leaving a 5-star rating on Spotify or a review on Apple Podcasts. Your support helps me reach more physical therapists who love neuro and want to grow their expertise!Follow The Brain PT!instagram.com/the_brain_ptthebrainpt.comyoutube.com/@thebrainptRegister to one of my courses! www.thebrainpt.com/courses