#320: Understanding Your Ideal Client

Send us Fan Mail How do you know if you’re looking for the right prospective clients?   Veteran sales trainers Bill Caskey and Bryan Neale have a few simple techniques for you to follow to assess and improve clarity around your ideal client.  They discuss their recommendations, including specific things they’ve done with their own clients and that you can model in your business.  Do your prospects truly understand the work you do?  Do you know what your clients and prospects aspire to achieve?  In this episode of The Advanced Selling Podcast, Bill and Bryan dig deep into their best practices to help you determine and communicate your Ideal Client profile in any conversation.  If you like this episode, make sure you check out All-In www.advancedsellingpodcast.com/products to pursue this topic even further.  Want more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources.Join the LinkedIn Group www.advancedsellingpodcast.com/linkedin or give us a call 317.575.0057 ext. 10. Ready to stop competing on price? Join Bill's Insider coaching program at advancedsellingpodcast.com/insider.