321: Business As A Tool For Growth, Creativity, and Social Justice with Ariana Lloyd, LCSW

Hello! Welcome to a brand new season of STC that will take us through September and October before I take an extended sabbatical of several months. Today’s session is a fascinating conversation about considering the greater purpose of our businesses beyond merely generating income. How can our businesses be a vehicle for much, much more in the world? Let’s discuss this topic with today’s guest!Our Featured GuestAriana Lloyd, LCSWAriana Lloyd is a licensed clinical social worker in Portland, Oregon. She runs eight-week live cohorts to help therapists coming into private practice set up their businesses in ways that are focused on personal growth, creativity, and social justice. In this conversation, we talk about the ways her business has been a means of personal growth and healing, along with how to offer programs with intentionality and meaningful service to clients. Ariana tells us how she exercises her creative muscles through her business, and we wrap up with ways to tackle social justice issues and advocacy with intention, care, and cultural humility. You’ll Learn:How Ariana’s business became a source of healing and personal growth How even the practical tasks in business-building can help heal past woundsHow to find balance between personal healing and being of service to clientsHow Ariana has tapped into her creativity by offering her unique programs to clientsWhat works best for Ariana in exercising her creativity muscles: writing and talking to a trusted friend when facing a new projectWhy clinicians have unique opportunities to step into leadership, advocacy, and empowerment for social justice issuesHow the business-building process can incorporate more radical values that address systemic change for social goodWhy Ariana offers free training on specific topics and donates to organizations doing good in the worldHow social justice applies to the sense of duty Ariana feels to help othersAn overview of Lloyd Collective offerings and the help offered to private practitionersMentioned in this episode: Barbara Love, author, and researcherConnect with ArianaMentioned in this episode:Try Alma!Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice. With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients. You support your clients. Alma supports you. Learn more at sellingthecouch.com/alma and get 2 months FREE—an exclusive offer for STC listeners.