EPISODE · Aug 13, 2025 · 44 MIN
321: Stories That Stir (and How to Use Them in Your Marketing!) with Monica Rosenfeld
from HerBusiness
This week, Monica Rosenfeld of Stories That Stir joins us to dive into the power of stories, and how you can use your story to cut through the noise – be it in your emails, your social media, or out on the stage. With years of experience as a storyteller, business owner, and speaker, Monica shares exactly how women business owners can use storytelling as their most powerful marketing tool. We're talking about using stories to attract your ideal clients, show up more confidently, and rewrite your internal narrative on this week's episode – because YOUR story is worth telling. Here's What You'll Discover in the Episode: The science behind storytelling and what exactly happens in your brain and body when you hear a story (and why that emotional connection is SO strong!) How sharing YOUR story can cut through marketing noise and help you stand out in a saturated space Why your humanity is your greatest asset, and how sharing personal stories with purpose can build instant trust and connection How to share with vulnerability WITHOUT compromising your credibility or trustworthiness Monica's incredible story-mining tips to help you find the right stories from your life (without feeling forced to overshare!) What makes a story truly shine (from universal story structures to emotional hooks to strategic vulnerability) Hear Monica's own journey of how the COVID lockdown inspired her to launch Stories That Stir. And so, so much more… Mentioned in This Episode: The HerBusiness Network HerBusiness Trailblazers - Join us in Crete, Greece, in October Stories That Stir Global Events Magnetic Brand Storytelling Masterclass Episode 313 - What If You Followed That Hunch? The Power of Pursuing Curiosity in Business with Valerie Khoo Reviewer - Kate Tribe - Shop
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321: Stories That Stir (and How to Use Them in Your Marketing!) with Monica Rosenfeld
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