322: Our approach to side projects in 2026

Charli and Femke discuss their evolving perspectives on side projects, preferred platforms and content formats, and how these have changed throughout their careers, while also sharing their current goals—Charli opening up about her book writing journey and Femke explaining how her approach to her course is continuously evolving. Timestamps: 01:26 - Episode start 03:11 - How are you currently thinking about side projects? How do you describe what you do on the side when meeting new people? 05:23 - Perspectives on different platforms and content formats 08:38 - Charli’s main side project at the moment: writing a book 09:42 - Updates on Charli’s YouTube channel 16:00 - How Charli incorporates Claude into her creative process 17:00 - Strategies behind choosing and developing content formats 25:25 - Femke shares her vision for her business Links: Femke's community Femke’s course “Product strategy for designers” Share your topic suggestions for the show with us at [email protected]