323. How to Offer High-End Design at Different Price Points

In this episode, I sit down with Sarah St. Amand to talk about how she's built a design business that serves different types of clients without discounting her expertise or compromising her brand. We talk about smaller design packages, profitability, client communication, team structure, and why designers need to stop equating beautiful work with business success. If you've ever wondered how to stay true to your aesthetic while still building a profitable, sustainable business, this episode is for you. In this episode, we cover: Serving different client budget levels without diluting a luxury brand Offering smaller design packages with strong boundaries Why profitability has to be part of every design decision How to communicate clearly with clients from the start The role of team and operations in supporting growth   Connect with Sarah: Instagram: @sarahstamandinteriordesign Website: stamanddesign.com   Episode Resources: Learn more about Designers Room: A new coaching experience for interior designers: https://rebeccahay.com/waitlist  Episode 34: How to serve your luxury clients with Sarah St. Amand   This episode is sponsored by Programa. Programa is project management software built specifically for interior designers. It's designed to save you hours every week and reduce the errors that come from managing projects across scattered documents and systems. Use code RBD25 for 25% off annual Programa plans. Click to learn more.