326. 7,200 Leads, $596K In Program Sales, Zero Ad Spend episode artwork

EPISODE · Nov 24, 2025 · 44 MIN

326. 7,200 Leads, $596K In Program Sales, Zero Ad Spend

from Cubicle to CEO · host Ellen Yin

What if a partnership workshop strategy could quietly generate 7,200 leads—and nearly $600,000 in coaching revenue? That’s the organic engine Cassie and Shay built. For the last two years, the founders of Bucketlist Bombshells have used a simple workshop strategy to bring in an average of 450 new subscribers per workshop, adding more than 3,600 high-intent leads to their list every year. All ad free. This single strategy has produced $596,000 in revenue, shaped their messaging through built-in market research, and strengthened partner relationships that produce repeat workshops year after year. In this case study, Shay Brown breaks down how a lean, relationship-driven workshop model became their most reliable source of leads, conversions, and program demand. Connect with Shay: Your FREE Dream Client Playbook to consistently land more clients & grow your revenue: https://bucketlistbombshells.com/cubicletoceo/ Get booked out in your business and start generating $5k+ months: https://bucketlistbombshells.com/shesfullybooked Hit 6-figures and ready to scale? Join our small group coaching program: https://bucketlistbombshells.com/mastermind Tune into the Freedom Filled Life Podcast: https://bucketlistbombshells.com/podcast/ Connect with Shay directly in the DMs here: @bucketlistbombshells Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠o so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if a partnership workshop strategy could quietly generate 7,200 leads—and nearly $600,000 in coaching revenue? That’s the organic engine Cassie and Shay built. For the last two years, the founders of Bucketlist Bombshells have used a simple workshop strategy to bring in an average of 450 new subscribers per workshop, adding more than 3,600 high-intent leads to their list every year. All ad free. This single strategy has produced $596,000 in revenue, shaped their messaging through built-in market research, and strengthened partner relationships that produce repeat workshops year after year. In this case study, Shay Brown breaks down how a lean, relationship-driven workshop model became their most reliable source of leads, conversions, and program demand. Connect with Shay: Your FREE Dream Client Playbook to consistently land more clients & grow your revenue: https://bucketlistbombshells.com/cubicletoceo/ Get booked out in your business and start generating $5k+ months: https://bucketlistbombshells.com/shesfullybooked Hit 6-figures and ready to scale? Join our small group coaching program: https://bucketlistbombshells.com/mastermind Tune into the Freedom Filled Life Podcast: https://bucketlistbombshells.com/podcast/ Connect with Shay directly in the DMs here: @bucketlistbombshells Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠o so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

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326. 7,200 Leads, $596K In Program Sales, Zero Ad Spend

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This episode is 44 minutes long.

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This episode was published on November 24, 2025.

What is this episode about?

What if a partnership workshop strategy could quietly generate 7,200 leads—and nearly $600,000 in coaching revenue? That’s the organic engine Cassie and Shay built. For the last two years, the founders of Bucketlist Bombshells have used a simple...

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