326. Sam Browne, Co-founder & CEO of Let's Do This

Today, I'm joined by Sam Browne, CEO and co-founder of Let's Do This.   A platform for mass-participation sports events, Let's Do This partners with marathons, triathlons, and cycling events to help people discover life-changing athletic experiences.   In this episode, we discuss building tech to get people together offline.   We also cover:   The company's mission to create shared experiences Current problems with the experience economy Expanding to 18 international markets Subscribe to the podcast → insider.fitt.co/podcast  Subscribe to our newsletter → insider.fitt.co/subscribe   Follow us on LinkedIn → linkedin.com/company/fittinsider    Website: www.letsdothis.com  Let's Do This on Instagram: https://www.instagram.com/letsdothis.com_/?hl=en  Sam's LinkedIn: https://www.linkedin.com/in/sam-browne-a86268b0/   The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities. Fitt Talent: https://talent.fitt.co/  Consulting: https://consulting.fitt.co/  Investments: https://capital.fitt.co/    Chapters: (00:00) Introduction (01:03) Background and mission (02:13) Offline connection (02:41) Origin story (04:30) Identifying market gap (05:23) Discovery, technology, and payments problems (06:45) Layering growth S-curves (09:00) The ultimate growth channel (11:30) The supply side (13:45) Technology infrastructure (16:00) COVID impact (18:30) Post-pandemic surge (21:00) Isolated, distracted, or connected (23:15) Why experiences beat things (25:30) Bringing people together (27:00) The choice (29:08) Expansion strategy (30:15) Geographic rollout (31:15) Future verticals (32:00) Supply problems (33:09) Lifetime partnerships (34:18) Serving event organizers (34:48) Where to discover your next challenge (35:32) Conclusion