326. Shifting strategies | Jam of Garden Place Balloons

In another curated episode by HiFloat, we're reconnecting with Jam of Garden Place Balloons to hear how he's pivoted away from the huge, luxurious installs and into deliveries… which have become the bread and butter of his business! He's still got local balloon friends who have been and continue to be a major support for him when the big jobs do come up, but we'll hear more about this intentional adjustment he's made based on the latest demand, as well as the mindset shift he needed to go along with. Jam was kind enough to share specifics about what's working and what's not working with his new strategy - including actual product offerings, e-commerce effectiveness, pickups vs. deliveries, boundaries and what the new strategy has meant for his lifestyle.  Then of course we hear how the HiFloat products are essential to his business, too. I picked up quite a few little nuggets that I'm planning to integrate into my business after chatting with Jam and I hope you enjoy this conversation as much as I did! In the UGlu Hotline, hear about how one listener makes water weights.   RESOURCES MENTIONED: Presenting sponsor: 17hats (get 50% off your 1st year)  Curated Month by: HiFloat @gardenplaceballoons  Other sponsors & resources: Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST) Stay Booked  2025 Bright Balloon Business Planner  UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 Balloon Boss Mastermind & Summit  Glow Retreat Waitlist  - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Courses  @thebrightballoon  The Bright Balloon on YouTube