#328 Kevin Appleby & Graham Arrowsmith – Renegade Millionaire

Renegade Millionaire with Kevin Appleby & Graham Arrowsmith What does it take to be a renegade millionaire? Kevin and Graham discuss some of the lessons from Dan Kennedy's book "Renegade Millionaire". The foreword for the book was written by a previous guest, Adam Witty. Check out Adam's podcast - episode 186. There's no doubt that Dan Kennedy is a Renegade Millionaire. In his book Renegade Millionaire, he talks about the significance of the money pyramid and how to become a millionaire in record time. The money pyramid is all about creating value for others. When you are able to do this, you will be successful no matter what economy we are in. Renegade Millionaires are always looking for ways to create value and they are always thinking outside the box. This is what sets them apart from the average person. If you want to be a Renegade Millionaire, you need to start thinking like one. You need to start looking for ways to create value for others. When you do this, you will be successful no matter what economy we are in. Renegade Millionaires are always looking for ways to create value and they are always thinking outside the box. This is what sets them apart from the average person. Renegade Millionaires know that it's not about making money, it's about creating value. When you focus on creating value, the money will come naturally. The Triangle Finely Fettled - Marketing to the Affluent Graham's business Finely Fettled serves clients who wish to trade with the affluent. Click the image to discover more. Here is Graham talking about those affluent individuals. http://thenext100days.org/wp-content/uploads/2022/06/Graham-Arrowsmith-The-Affluent.mp4 NOTE: The UK population is expected to reach 67.4m by the end of 2022. So, how many affluent people are there? 5% of that number is: PROSPEROUS = 2,696,000  TOP 1% = 674,000 The 80:20 Rule Applies We reference the book 80:20 Sales and Marketing by Perry Marshall. http://thenext100days.org/wp-content/uploads/2022/06/The-Affluence-80-20-Rule.mp4 Kevin referenced another book. It is called THE CURVE by Nicholas Lovell. Dry Cleaning idea - a Must Renegade Millionaire Strategy http://thenext100days.org/wp-content/uploads/2022/06/Graham-Arrowsmith-Dry-Cleaning-Example.mp4 Match Your Product Range to the Affluent http://thenext100days.org/wp-content/uploads/2022/06/Graham-Arrowsmith-Match-Products-to-Affluent-Clients.mp4   The Next 100 Days co-hosts… Graham Arrowsmith         Finely Fettled helps organisations that want to market to affluent and high-net-worth customers with direct marketing campaigns and data services. Meet Professionals – Offers large financial advisory groups with 50+ IFAs a white-labelled lead generation and conversion system. Contact Graham: LinkedIn: Visit Graham's LinkedIn Profile Twitter: Visit Graham's Twitter Page Email:  Email Graham Direct Kevin Appleby Kevin is a Chartered Accountant who has worked as a management consultant for several years specialising in finance transformation and implementing business change. Currently, he is the COO of GrowCFO. GrowCFO is Where Finance Leaders Grow Together. Becoming a successful CFO requires commitment and dedication toward delivering your full potential. GrowCFO provides both community and CPD accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com