#33 Business - Branding
from Having a black belt at everything you do! Hosted by Christos Socratous
People don't want to buy your products. I know it sounds like a shocker but it's the raw truth! People want to buy your brand, the feeling they get when they purchase your service/product. Think about Apple, coca cola, all these huge brands. THEY ARE BRANDS!! People buy IPhones now just because they have the little apple on them. Not saying it's easy but it's everything. All these big brands went through a roller coaster until they established themselves. Get on your rollercoaster and make your brand!
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