#33 - Gair Maxwell & Respect as a Core Value in Business

From Nike's campaign with Colin Kaepernick to understanding core values, Gair Maxwell shares the ways Respect shows up and fails to appear in major brands and marketing around the world as host Mike Domitrz dives into this insightful conversation. * You are invited to join our community and conversations about each episode on FaceBook at https://www.facebook.com/MutuallyAmazingPodcast and join us on Twitter @CenterRespect or visit our website at http://www.MutuallyAmazingPodcast.com**   Gair Maxwell's BIO: International keynote speaker & author, Gair Maxwell is a global authority on helping organizations create iconic, "larger-than-life" brands that attract legions of customers and top talent – without having to use any "pushy" sales or marketing tactics. The impact of the trickle-down effect can be enormous for any company, community or career. Some organizations have achieved a 15-20X financial growth while becoming a much desired "Category of One".   Gair's riveting Keynote presentations are packed with real-life stories and benefit from his many decades of "in-the-trenches" business experience. Scores of event planners rave about his innate gift for simplifying complex ideas into easily digestible bites that any audience can implement immediately with ease. Delivering electrifying interactive keynotes and workshops, Gair inspires everyday people to punch way above their weight class, and build the kind of brand that has top talent and customers seeking them out.   Links to Gair Maxwell www.gairmaxwell.com   Books Recommended: "Start with Why" by Simon Sinek The Alchemist by Paulo Cuehlo E-Myth Revisited by Michael Gerber The Trilogy of the Wizard of Ads