33 Personal Branding for Designers with Lucian Grofsorean

Join guest expert Lucian Grofsorean in a conversation with host Kady Sandel on how freelance brand, web, and graphic designers can build their personal brands! You know that your design business needs its own brand, especially if you are positioning yourself as an agency or studio… but how can you build a personal brand at the same time? And do you even need to? We cover it all in this episode. Learn the psychology of personal branding, as well as why it’s harder to make your own brand than it is to make a brand for your clients. Plus walk away with actionable steps to convert high-ticket clients with your personal brand! About Lucian Grofsorean: Lucian Grofsorean is a brand strategist & designer passionate about psychology and conversion-centered design. He is on a mission to help entrepreneurs transitioning from the corporate world confidently sell to their ideal clients. Starting on your own can be terrifying at times, but with Lucian’s guidance, you'll find the clarity and consistency you need to build a personal brand that converts. He loves working with motivated people who embrace a collaborative approach and are not afraid to stand out from the crowd. You can connect with Lucian & learn more about his work at Darkcore Studio: https://www.darkcore.studio/ or on LinkedIn: https://www.linkedin.com/in/lucian-grofsorean/ Resources: Want to sign a $12k graphic, brand, or web design client? Snag your spot in our free $12k Client Attraction Masterclass here: https://aventiveacademy.com/attract-clients-workshop/ Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com