Ad hijacking in Paid Search - Andy Cooney [PPC Zone Dec 2024]

Andy Cooney is the Co-founder of Marcode, a paid search intelligence tool. He's worked in digital for 15 years, from startups to working with some of the world's largest brands. There aren't many situations he hasn't seen. Over the last few years he has been focused on the future of search, with a keen eye on breaking out of the black box to improve campaigns.  You can find him on LinkedIn: https://www.linkedin.com/in/andycooney1  For more from the December 2024 event, visit https://ppc.zone/events/ppc-zone-december-2024  Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us. ppc.zone is elevating new perspectives and insights in the PPC industry ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com?utm_source=ppczone&utm_medium=sponsorship