EPISODE · Aug 25, 2025 · 47 MIN
#33 Veronique Rozan: Sensors, Pricing Strategy, and Leading Global Teams
from PreVetted Podcast · host Federico Ramallo
Veronique Rozan shares how she manages TE Connectivity’s worldwide sensor portfolio, builds value-based pricing, navigates tariffs and constant change, and balances (by choice) a demanding executive career with family, offering candid advice for aspiring women leaders.Born in France to parents from Vietnam (father 50/50 French/Vietnamese, mother 100% Vietnamese), Veronique was raised to work hard and dreamed of living abroad. After earning her MSEE, she began as an application engineer to meet customers and solve their problems, then moved into project management for a holistic view of product development. In 2010 she and her husband relocated to California, where she spent 10 years at Maxim Integrated rising to Executive Director over analog ICs for automotive and consumer markets. In 2021 she joined TE Connectivity to take on more complex products—pressure sensors—and now leads all product management and pricing across every TE sensor market. A self-starter fueled by continuous improvement, she has repeatedly built or transformed functions throughout her career.About Veronique Rozan:- https://www.linkedin.com/in/vrozanAbout Federico Ramallo ✨👨💻🌎🚀 Software Engineering Manager | 🛠 Founder of DensityLabs.io & PreVetted.ai | 🤝 Connecting 🇺🇸 U.S. teams with top nearshore 🌎 LATAM engineers- 💼 https://www.linkedin.com/in/framallo/- 🌐 https://densitylabs.io- ✅ https://prevetted.ai🎙 PreVetted Podcast 🎧📡- 🎯 https://prevetted.ai/podcast- 🐦 https://x.com/PrevettedPod- 🔗 https://www.linkedin.com/company/prevetted-podcast00:00 Introduction to Veronique Rossin and TE Connectivity02:40 The Exciting World of Sensors05:13 The Complexity of Pricing in a Global Market07:49 Navigating Tariffs and Market Dynamics10:39 The Impact of Inflation on Pricing Strategies13:05 Challenges of Import and Export Regulations15:56 Managing Global Teams Through Change18:24 Fostering Team Stability in a Dynamic Environment23:45 Building Human Connections in Remote Work25:19 Navigating Organizational Change and Communication27:18 Performance Management and Difficult Conversations30:32 The Balance of Strengths and Development33:21 Rethinking Work-Life Balance43:22 Empowering Women in Leadership Roles
What this episode covers
Veronique Rozan shares how she manages TE Connectivity’s worldwide sensor portfolio, builds value-based pricing, navigates tariffs and constant change, and balances (by choice) a demanding executive career with family, offering candid advice for aspiring women leaders.Born in France to parents from Vietnam (father 50/50 French/Vietnamese, mother 100% Vietnamese), Veronique was raised to work hard and dreamed of living abroad. After earning her MSEE, she began as an application engineer to meet customers and solve their problems, then moved into project management for a holistic view of product development. In 2010 she and her husband relocated to California, where she spent 10 years at Maxim Integrated rising to Executive Director over analog ICs for automotive and consumer markets. In 2021 she joined TE Connectivity to take on more complex products—pressure sensors—and now leads all product management and pricing across every TE sensor market. A self-starter fueled by continuous improvement, she has repeatedly built or transformed functions throughout her career.About Veronique Rozan:- https://www.linkedin.com/in/vrozanAbout Federico Ramallo ✨👨💻🌎🚀 Software Engineering Manager | 🛠 Founder of DensityLabs.io & PreVetted.ai | 🤝 Connecting 🇺🇸 U.S. teams with top nearshore 🌎 LATAM engineers- 💼 https://www.linkedin.com/in/framallo/- 🌐 https://densitylabs.io- ✅ https://prevetted.ai🎙 PreVetted Podcast 🎧📡- 🎯 https://prevetted.ai/podcast- 🐦 https://x.com/PrevettedPod- 🔗 https://www.linkedin.com/company/prevetted-podcast00:00 Introduction to Veronique Rossin and TE Connectivity02:40 The Exciting World of Sensors05:13 The Complexity of Pricing in a Global Market07:49 Navigating Tariffs and Market Dynamics10:39 The Impact of Inflation on Pricing Strategies13:05 Challenges of Import and Export Regulations15:56 Managing Global Teams Through Change18:24 Fostering Team Stability in a Dynamic Environment23:45 Building Human Connections in Remote Work25:19 Navigating Organizational Change and Communication27:18 Performance Management and Difficult Conversations30:32 The Balance of Strengths and Development33:21 Rethinking Work-Life Balance43:22 Empowering Women in Leadership Roles
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#33 Veronique Rozan: Sensors, Pricing Strategy, and Leading Global Teams
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