33. What are Google Ads and why you should be using them with Leighton Wilson

Have you ever wondered how Google Ads could help you grow your business, but you're not sure how they work or where to start? We’ve got you covered.  In this episode, we sit down with Google Ads expert Leighton Wilson to unpack what Google Ads are, explain how they work, debate whether they’re a long- or short-term marketing strategy, and reveal how they can help you achieve your business goals.  Leighton Wilson is the Founder and Managing Director of Ladder and Co, a Digital Ads studio that specialises in creating value-based ads to help you achieve your business goals. They offer search engine advertising, Facebook advertising, remarketing, Google shopping, video advertising, and lead tracking and reporting services.   LINKS  https://ladderco.co.nz/    https://gilligansheppard.co.nz/